Weight loss is an ongoing challenge for many people every single day. I have been up and down with my own weight over the years. Recently, I watched a free training by John Assaraf in which he says, weight loss or fat loss as he refers to it, is all in your head.
Your limiting self-beliefs are likely holding you back more than you even know. Limiting beliefs are held in our subconscious mind. Once you understand the difference between the conscious and subconscious mind, you can respond differently in order to achieve your goals.